Jhon Catano Digital Media
Photographer, Art Director and Multimedia
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JUVÉDERM YOUR WAY

In 2022, Juvéderm® unveiled a fresh appearance on all digital platforms. Our in-house agency collaborated with Dagger Atlanta to create and implement an all-encompassing campaign that is unparalleled in the aesthetics industry. The outcome was an authentic initiative that promises to revolutionize the perception of aesthetic treatments.

Director: MELANIE BRIDGE Producer KYRA SHELGREN art director: DIANA KRAMER brand art director: JHON CATANO agency creative director: TESSE POSTEK (copy) SILVIA COLSHER (art)

ART DIRECTION

photography: LEEOR WILDE styling: TESS HERBERT hair: TIAGO GOYA makeup: KARO KANGAS producer: MAI LIN LE GOFF Dagger Agency: creative director (art): SILVIA KOLSHER creative director (copy): TESSE POSTEK producer: KATIE HOEHNE brand art director: JHON CATANO

SOCIAL IDENTITY

DESIGN Direction

Director - Feature reels content

YOUTUBE FRANCHISES

Documentary Director

FCB CHICAGO

 

2021 I developed a more minimalist visual by adding more neutrals and simplifying the typography treatments to prepare the brand for A digital overhaul in 2022. The goal was to capitalized on brand equity while delivering a more inclusive and authentic approach.